Client Services
Strategic Planning & Marketing
At BIG, we know that one of the most dangerous and costly aspects of marketing is the half-baked idea. In fact, ideas that are directed toward the wrong market or connected to the wrong goals will not only miss the mark but could also cost you plenty of time and money in the process. Accordingly, Business Interactive Group helps you work through an effective planning and budget process for all your marketing ideas, well before you serve them up to your prospective customers.
From website development and design to specialized applications, we can utilize our strategic marketing background to provide a pragmatic, team-oriented approach to your specific new media needs.
• Websites (including CMS)
• Custom Solutions
• E-newsletters
• Flash videos
• Corporate videos
• PowerPoint presentations
• IT Infrastructure – hosting, programming, database and eCommerce capabilities
From the sign out front to the business inside, your company's image is a valuable asset. BIG can help you build an identity that encompasses the focus, culture and services that are unique to your company. Next, we’ll communicate your identity - clearly and consistently - so you continue to build and maintain a strong position in the minds of your stakeholders and customers. We do this through:
- Company name (Title) development
- Logo development
- Tagline development
- Identification/creation of corporate colours and fonts
- Development of Mission, Vision and Core Values
- Creation of all other elements pertaining to your brand
Social/Business Networking
Imagine being able to stay connected with multiple colleagues and associates simultaneously on a daily basis. With today’s social networking technologies one can share information with many audiences that were previously unreachable and can distribute data, references and even forge mutually beneficial business relationships. At BIG, we understand technologies such as Facebook, Twitter, Linked In and Youtube and can put them to work for you.
Promotional Activities
Sales Promotions
Sales promotions are absolutely central to BIG and its direction and expertise. We will strive to create unique sales promotions that influence purchase decisions, increase profitability and brand loyalty for your business products and services:
- Incentive Programs
- Sweepstakes & Contests
- Cross-Marketing Promotions
- Direct Mail
- Event Marketing
- Packaging Design
- Market Research
Premiums & Branded Merchandise
There is no better way to promote and identify your company or product/service with branded merchandise that you can wear or use in everyday living & business. Branded merchandise means adorning premium items with your company/product or promotion name & slogan. The premium business in North America is estimated at 12 Billion and BIG understands this sector extremely well. Below are few reasons to use promotional products for your business:
- Promotional – Product is used for promoting a product, company, sales program
- Corporate Identification – staff uniforms or clothing
- Reward Program – Used for rewarding customers for their patronage
- Award Program – Loyalty or superior staff service is recognized with BM
- Safety Program – Resource companies give away or incent staff with safety items
- Retail Sales – Original Joe’s will be selling select items at each restaurant
Creative Design
With your marketing goals as a backdrop, our gifted creative team can mould and shape your message into an effective and visually stimulating communication piece, tailored to your audience. Our unique creative approaches will help you cut through the clutter and stand out from the competition.
We offer a broad spectrum of corporate communication elements including product and service brochures, annual reports, press releases, PR events and much more. BIG has considerable experience in all areas of corporate communications.
Advertising & Promotional Activities
We understand advertising is an essential component of getting a company’s name out into its marketplace. After all, advertising facilitates customers’ awareness of a company’s message, brand and product and provides measureable results on the investment. At BIG, our goal as your partner is to find creative solutions to help promote your brand to the consumer. This is why we specialize in the many facets of advertising; from magazine ads to billboards to truck decals, we know your brand and set our goal to make sure others know it too.
- Outdoor
- Online & New Media
- Mobile
- Radio & Video
Who Are We?
We are a team of BIG thinkers who focus on merging strategy, design and technology to help clients better connect with their audiences. We are more than just a Brand Development & Interactive Marketing Company; we are specialists at getting you BIG results through building, leveraging, protecting, managing and developing client brand assets.
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